Bodycare Creations Limited is proud to announce the onboarding of acclaimed actor and style icon Tamannaah Bhatia as the Brand Ambassador for its flagship lingerie and Loungewear brand Bodycare and its activewear range Bodyactive.
This strategic association marks a significant milestone in Bodycare Creations’ journey of strengthening its emotional connect with today’s confident, modern consumer. Tamannaah’s versatility, elegance, and strong pan-India appeal perfectly align with the brands’ philosophy of comfort, confidence, and contemporary style.
With this partnership, Bodycare and Bodyactive aim to further amplify their presence across key markets, enhance brand aspiration, and drive deeper engagement across channels—spanning retail, digital, and mass media.
Speaking on the association, the management of Bodycare Creations stated:
“Tamannaah embodies the spirit of confidence, authenticity, and versatility—values that resonate strongly with both Bodycare and Bodyactive. We are confident this partnership will accelerate our brand growth and strengthen our leadership in the innerwear and activewear segments.”
The integrated campaign featuring Tamannaah will roll out across print, television, digital, outdoor, and in-store touchpoints in the coming months.
About Bodycare Creations Limited
Bodycare Creations Limited is one of India’s leading players in innerwear, lingerie, activewear, sleepwear, and athleisure, with a strong nationwide distribution network and a growing international footprint.
For trade enquiries and partnerships, please contact your respective Bodycare sales representative.
